A big Thank You to The Factory and The Evans Group for the unbelievable trip to Marrakech last week – Who knew that in the streets of SOMA you could escape to the market stalls of exotic Morocco?
Voyage To Marrakech is an evening inspired by Yves Saint Laurent’s glamorous 1970’s lifestyle in Moroco to showcase their Spring 2013 Collection. An illuminated nighttime Marrakech marketplace, with cocktails, food, and music, and live photoshoot presentation, featuring live vignettes inspired by iconic YSL iconic photographs.

Stylish San Franciscans flocked to our own personal Marrakech last week to celebrate The Factory’s new collection inspired by the love affaire that YSL had with Marrakech.

{The looks that evening ran the gamut from ultra modern to vintage inspired to came-straight-from-the-office}

{Cocktails, mannequins sporting Yves Saint Laurent-inspired frocks, friends reuniting, fortune tellers…}

{And the models showed off a phenomenal Spring 2013 collection filled with sleek, shimmering fabrics, vintage patterns & prints, luxurious metallics, faux fur, relaxed silhouettes, and fun accessories}

{I wore a long-sleeved, high-neck vintage shift dress, Zara ankle strap heels, and a fabulous gold necklace from Sasha Maks Vintage}
{Check out more photographs from this event here – Just log into Facebook to view}
This was the fifth event that I’ve had the honor of attending at The Factory, check out my posts on the previous events below:
Like this:
Like Loading...
November 21, 2012 | Categories: Fashion | Tags: 2010 New York Fashion Week, Animal bracelets, Animal head bracelets, ankle boots, Ankle strap heels, Ankle straps, Anthropologie, anti-sweat shop, April Howard, April Howard Capsule Collection, black & white florals, blazer, Blogger, Blogger fashion, Blogger Street Style, Blogger Streetstyle, blogger style, Bohemian, bohemian chic, boho, boho chic, booties, boots, California fashion, Capsule, capsule collection, casual summer, Christmas gift, Christmas present, cocktail shift dress, CODE Salon, colorful jewelry, colorful vintage jewelry, Designer April Howard, Elephant, Elephant Necklace, elephant pendant, Evans Group, Factory Fashion Mixer, Factory Girl, Fall 2012, Fall 2012 Accessories, Fall 2012 clothes, Fall 2012 Clothing, Fall 2012 Coats, Fall 2012 Collection, Fall 2012 essentials, Fall 2012 Fashion, Fall 2012 Jackets, Fall 2012 Must Haves, Fall 2012 necessities, Fall 2012 Outerwear, Fall 2012 RTW, Fall 2012 Style, Fall 2012 Trends, Fall accessories, Fall clothes, Fall Clothing, fall coats, Fall Essentials, Fall Fashion, Fall jackets, Fall Must Haves, Fall Necessities, Fall outerwear, Fall separates, Fall Shopping, Fall Shopping Guide, Fall skirt, Fall skirts, Fall Street Style, Fall Streetstyle, Fall Style, Fall styles, Fall Styling, Fall trends, Fashion, Fashion Blogger, Fashion Blogger Fashion, Fashion Blogger Street Style, Fashion Blogger Streetstyle, Fashion Blogger Style, fashion collaberations, fashion gifts, Fashion Mixer, Fashion party, Fashion show, Fashion Week, Floral blazer, floral tank, Floral top, Gift certificate, Gift guide, gifts, girls night out, Gold, gold jewelry, gold necklace, high-neck cocktail dress, Hippie, hippie chic, Holiday gifts, Holiday present, holiday recipes, hot summer night, Jack Evans, Jennifer Evans, jewelry, Jewelry Trunk Show, LBD, Little Black Dress, local designer, local designers, Local seamstresses, loft space, long sleeved cocktail dress, Lookbook.nu, low boots, Market, Marketplace, Marrakech, Marrakesh, Mercedes Benz Fashion Week, Models, Moroccan, Moroccan market, Morocco, multi colored jewelry, multicolored jewelry, nighttime fashion, NYFW, Old school glamour, pearls, Pim + Larkin, Piperlime, Pleated mini, pleated mini skirt, Pleated Skirt, pose, Pre-Fashion Week, Present giving, Presents, Rebecca Minkoff, Rebecca Minkoff booties, red hair, redhead, Retro, retro-inspired, Saint Laurent, Saint Laurent Paris, San Francisco, San Francisco Blogger, San Francisco Designer, San Francisco designers, San Francisco Fashion, San Francisco Fashion Blogger, San Francisco made clothing, san francisco manufacturing, San Francisco shopping, San Francisco SOMA, San Francisco Street Style, San Francisco Streetstyle, San Francisco style, San Francisco Vintage, Sasha Maks, Sasha Maks Vintage, Sasha Maks Vintage Jewelry, Sasha Maks Vintage Jewelry Trunk Show, Secret Santa, Secret Santa Gift, September, Seventeen magazine, SF, SF Blogger, SF Designer, SF Fashion, SF Fashion Blogger, SF Shopping, SF SOMA, SF Street Style, SF Streetstyle, SF Style, SF Vintage, Shift dress, shopbop, Shopbop.com, SOMA, SOMA designer, SOMA salon, SOMA San Francisco, SOMA SF, SOMA Shopping, South of Market, Spring 2012, Street style, Streetstyle, Style, Styling, Summer blazer, Summer clothes, Summer clothing, Summer fashion, Summer nights, Summer style, summer trends, The Bristol Observer, The Evans Group, The Factory, The Factory Group, The Factory Label, The Factory Presents April Howard, throw back, Tinley Road, Tinley Road Blazer, Tinley Road Floral Blazer, trunk show, vintage, Vintage Animal Jewelry, Vintage elephant necklace, vintage gold, vintage gold jewelry, Vintage gold necklace, Vintage inspired, vintage inspired fashion, vintage jewelry, Vintage jewelry trunk show, vintage necklace, vintage pearls, vintage shift, vintage shift dress, WWD, YSL, Yves Saint Laurent, Zara, Zara Basics, Zara heels, Zara Skirt | 5 Comments
No, I’m not talking about Edie Sedgewick and Andy Warhol.

This Factory that I’m talking about is a retail and design space located in the SOMA district of San Francisco {Here’s a brief summary from the website}
The Factory is an unrestricted retail space in San Francisco, featuring collaborations with The Evans Group’s clientele of independent designers, made to keep its seamstresses working year-round. The Factory label is sold in the retail space and throughout the wholesale accounts.
The Factory is recognized locally and nationally, for preserving domestic work, and providing an exception work environment, The Evans Group Inc. is acclaimed for restoring the humanity and quality behind manufacturing clothes, while promoting design and craftsmanship.
In plain words, in addition to selling clothing under an eponymous label, The Factory offers clothing produced by up-and-coming and local designers, tailoring and design services, all the while employing local seamstresses (rather than outsourcing cheap foreign labor).

{Beautiful clothing. Amazing, rustic SOMA space. Talented and enthusiastic employees. Ethical practices.}

{Totally sold!}



{And speaking of sold… Meet the new love of my life! One of a kind and tailored just for me. Sigh. When will it get cold again?}
If you’re a Bay Area resident or visiting San Francisco I highly recommend stopping by The Factory and taking a look at these beautiful clothes. They’re located at 370 4th street (between Harrison and Folsom) behind Pete’s Coffee and across the street from Whole Foods!
Like this:
Like Loading...
April 28, 2011 | Categories: Fashion | Tags: Ankle strap heels, Ankle straps, April Howard, April Howard Capsule Collection, Blogger, Blogger fashion, Blogger Street Style, Blogger Streetstyle, blogger style, Bohemian, bohemian chic, boho, boho chic, Capsule, capsule collection, Christmas gift, Christmas present, cocktail shift dress, Designer April Howard, Elephant, Elephant Necklace, elephant pendant, Evans Group, Fall 2012, Fall 2012 Accessories, Fall 2012 clothes, Fall 2012 Clothing, Fall 2012 Coats, Fall 2012 essentials, Fall 2012 Fashion, Fall 2012 Jackets, Fall 2012 Must Haves, Fall 2012 necessities, Fall 2012 Outerwear, Fall 2012 Style, Fall 2012 Trends, Fall accessories, Fall clothes, Fall Clothing, fall coats, Fall Essentials, Fall Fashion, Fall jackets, Fall Must Haves, Fall Necessities, Fall outerwear, Fall Style, Fall Styling, Fall trends, Fashion, Fashion Blogger, Fashion Blogger Fashion, Fashion Blogger Street Style, Fashion Blogger Streetstyle, Fashion Blogger Style, fashion gifts, Gift certificate, Gift guide, gifts, gold necklace, high-neck cocktail dress, Hippie, hippie chic, Holiday gifts, Holiday present, holiday recipes, Jennifer Evans, jewelry, Jewelry Trunk Show, LBD, Little Black Dress, local designer, Local seamstresses, long sleeved cocktail dress, Market, Marketplace, Marrakech, Marrakesh, Moroccan, Moroccan market, Morocco, Present giving, Presents, Saint Laurent, Saint Laurent Paris, San Francisco, San Francisco Blogger, San Francisco Designer, San Francisco Fashion, San Francisco Fashion Blogger, San Francisco shopping, San Francisco Street Style, San Francisco Streetstyle, San Francisco style, San Francisco Vintage, Sasha Maks, Sasha Maks Vintage, Sasha Maks Vintage Jewelry, Sasha Maks Vintage Jewelry Trunk Show, Secret Santa, Secret Santa Gift, SF, SF Blogger, SF Designer, SF Fashion, SF Fashion Blogger, SF Shopping, SF Street Style, SF Streetstyle, SF Style, SF Vintage, Shift dress, SOMA designer, SOMA Shopping, Street style, Streetstyle, Style, Styling, The Evans Group, The Factory, The Factory Group, The Factory Label, The Factory Presents April Howard, trunk show, vintage, Vintage elephant necklace, Vintage gold necklace, Vintage inspired, vintage inspired fashion, vintage jewelry, Vintage jewelry trunk show, vintage necklace, vintage shift, vintage shift dress, YSL, Yves Saint Laurent, Zara, Zara Basics, Zara heels | 6 Comments