MCLV is here to share with you some background on a stunning and inspirational woman whom I am a big fan of for a number of reasons.
Lonneke Engel is a Dutch fashion model who has been a mainstay in the industry since she was 13 years old. She has worked with legendary photographers like Mario Testino, Bruce Weber and Patrick Demarchelier, been the face of Cover Girl, Ralph Lauren & Kate Spade’s Twirl, walked the runway for dozens of world-renowned design houses (including her first show for Chanel where she walked hand-in-hand with Kate Moss) and has graced the covers of magazines like Elle, Marie Claire, Glamour, L’Officiel, Sports Illustrated and Vogue.
And while the above are indeed brilliant accomplishments, they are not what brought Lonneke to my attention a few years ago. In my mind what marks Lonneke as a sympathetic and generous woman who deserves accolades are her ideals, her website, and what she and her colleagues are trying to accomplish through Organice Your Life.
I discovered this website after watching Lonneke shop at a farmers market in New York and cook a small feast for the Modelinia viewers in the following clip (Modelinia link). My curiosity piqued, I moseyed over to her website to check it out.
It was love at first sight.
The mission statement on the website’s home page really says it all: “We want to inspire you to make good changes in your life, be of meaning to others, and do good in the World. Every day is a new day. A day to start fresh! ” What OYL is promoting is living your life with your eyes open. To be aware of what you’re putting in your body, what products you’re bringing into your life, what the brands and practices your purchases are supporting and how you’re living your life. Lonneke is a Certified Health Counselor and initially began this website to share advice and tips on living a healthy life, but over time OYL has become home to a number of interesting and knowledgeable individuals from around the world, all with different interests, backgrounds and specializations.
Marathon & triathlon training, vintage clothing, organic beauty products, traveling tips, cooking & recipes, free trade brands, current events, book & movie reviews, sustainable farming, dinner parties and eco-conscious shopping are just a few of the topics I’ve read articles about over the years.
The site has expanded to its current form and launched an online magazine in recent months, and I couldn’t be more thrilled about their success. To me this shows that people are willing to listen to this very important message.
And so, MCLV is honored to name Lonneke Engel our first Model Citizen. She is a shining example of how someone in a seat of influence can put a great message out there and truly use their fame to make the world a better and more well-educated place.
Please check out the OYL website when you have some time and enjoy!